Ghostly Bank
Young adults between 20 and 30 often have limited knowledge of the financial and work world due to their lack of experience.
Brand Identity
Advertising
App design
About the project
Ghostly is an innovative bank that not only provides simple and immediate financial services but also strives to educate its clients in finance and prepare them for the job market. Ghostly branches are dynamic spaces designed for socializing, training sessions, and coworking.
Gostly Bank App
In renewing the packaging, the goal was to streamline, modernize, and give the brand a distinctive uniqueness while preserving its recognizability. To improve readability, the information on the packaging was simplified.
Physical Bank Branch
Ghostly branches, stand out for their essential and contemporary design. The space is divided into different functional areas, including a coworking zone, offices for consultants, and rooms dedicated to workshops.
Launch Event
It takes place in a speakeasy, creating a unique andintriguing atmosphere. Guests are invited to experience the first law of the market: supply and demand, blending fun and education into an unforgettable experience.
Social & Advertising
Characterized by an ironic and playful tone, it consists of a series of social content divided into three different formats, aimed at providing information and insights into the financial world in an engaging way.
